Crisis Management Mantra

posted Mar 28, 2010, 11:16 PM by Avadhoot Dandekar   [ updated Jul 28, 2012, 10:22 AM ]
Once upon a time in a renowned organization an old CEO was to retire and a new, young and brighter one was to take charge. The outgoing CEO was quiet old, matured and well experienced. The new one was very young and dynamic. While leaving, the old one shared his experiences and achievements with the new one. The new one asked from the old one for some Guru Mantra. The old one prepared two envelopes for the new one, sealed them and labeled them as 'Crisis One' and 'Crisis Two'. The old one while handing over the envelops to the new one said, "Whenever you face a critical management crisis for the first time open the first envelope and for any other similar and further critical management crisis open the second envelope and both these will help you in any kind of a management crisis, and trust me, this is the testimony of my decades of experience". The new lad took both the envelops very happily and they both departed wishing good luck on each others journey. 

Times went on, as time doesn't wait for anybody. The young lad faced a bad management crisis for the first time. Sales were very poor, targets under achieved, market share fallen and people were highly demotivated. The management was very angry on the whole situation. The young, dynamic and bright CEO was in a deep trouble. For the very first time he remembered his old friend and he could also recollect the two envelopes that he had given to him while departing. The new guy felt little relieved and thought of taking the help of the first envelope. He opened the first envelope which was sealed and labeled as 'Crisis One'. The Guru Mantra that was written in the letter was, 'Blame the predecessor and blame the whole past'. The new CEO was very happy and quickly thought of implementing it. He called his entire team, took them in confidence and shared the new winning strategy. They all started blaming the earlier CEO and his team for all the failures. They all blamed the earlier CEO and his team for all their planning, forecasting, strategies and leadership. He now got a chance and he could some how survive from the worst management crisis. The management has given him and his team one more opportunity. 

Somehow, time runs out fast. Just opening and closing our eyes it has already traveled miles. We always say, "Time is Gold, don't fritter it away". This I think is absolutely true for anybody and in any situation. The honeymoon days were over. How long can you blame the other and the past? The CEO and his team faced another deep and worst ever management crisis. Another deep trouble unfolded. This is how the whole situation is. Old problems go and new problems crop up. Old situations disappear and new situations surface. Old solutions become redundant and we have to innovate and create new solutions. Old values go and new values unfold. This is the game of life. Life is a great change and we must all participate in this change. Change is good and change is great. Lets all be part of this great change. But this time the management was very unhappy, angry and annoyed with the new CEO and his entire team. This appeared to be the last chance. Now a days a second chance is always the last. First is enough and no more second should be the new mantra. Not having any other option, the CEO opened the second envelope which was sealed and labeled as 'Crisis Two'. The Guru Mantra that was written in the second letter said, "Prepare two similar envelops for the new incoming CEO". You can not fool all the people all the times. 

This is the real story of majority of the organizations in the world today. Blame the other, blame the circumstances and blame the past is the name of the game. This sort of an approach, this type of strategy will never help the organizations in the longer run. We need to be innovative and creative in all our approaches. We need to move from bitter management and butter management to better management. Because, the better has always been the best. Please remember, it is always better and never the best. It is always better than the best and better than the rest. It is always bettering the best. 

The survival of the fittest and mightiest is an old thing. The survival of the wisest is the new thing and an in-thing. New knowledge economy is fast unfolding. And the whole world is moving towards globalization and convergence. I feel the new name for the CEO has to be not only a Chief Executive Officer but also a Chief Evolutionary Officer and Chief Enlightening Officer. Let us be on the journey of this transition.